Hosting, DNS, redirects, schema, monitoring, AI crawler permissions. The plumbing underneath every marketing dollar. We audit it, document it, and rebuild whatever is silently bleeding budget.
Most owner-operated businesses don't know their digital infrastructure is broken. Their hosting platform makes it hard to see. Their previous web vendor optimized for time, not technical correctness. The marketing dollar lands on a 404 page.
Redirect chains that lose authority on every hop. DNS records that point to abandoned vendors. Schema markup absent or malformed, so search engines don't know what the business does. AI crawlers blocked by default robots.txt rules that nobody remembers writing. Sitemap not submitted to search engines. Page-builder hosting that prevents schema deployment at all. Lead-form integrations that quietly stopped delivering email two years ago.
A written report — not a screenshot dump — of every issue found, ranked by impact and effort to fix. For each issue, a documented remediation: the exact change to make, the file to touch, the backup to take first. Half the value of the audit is that you can hand it to any competent web developer and they can execute it.
The same audit framework that the Carbacio Group case-study twelve-property digital infrastructure rebuild was built on. Methodology codified, reusable, transparent.
Platform identification, hosting controls available, HTTPS / TLS posture, CDN configuration, deployment workflow (or lack thereof), backup and rollback capability.
Every domain owned by the business — including the ones nobody remembers — inventoried for resolution status, record correctness, registrar account access, and renewal date.
Every redirect tested for behavior, chain length, response code, and final destination. Broken redirects identified. Catch-all rewrite rules audited for unintended side-effects.
Existing schema audited with Google's Rich Results test. Missing schema types identified — Organization, Product, Service, FAQ, Speakable, VideoObject, BreadcrumbList — and proposed for deployment.
Google Search Console + Bing Webmaster Tools verification status, sitemap submission, indexed-page count, IndexNow integration, top-URL priority submission.
robots.txt and llms.txt audited for AI crawler allowance — GPTBot, ClaudeBot, PerplexityBot, Google-Extended, anthropic-ai, OAI-SearchBot, Applebot-Extended. Recommendations as needed.
Uptime monitoring presence and configuration. Keyword-based monitoring (verifying the correct content is served, not just that a server responds). Alert routing.
Every form on the site tested end-to-end. Notification email delivery verified. CRM integration confirmed if applicable. Spam filtering checked.
The audit produces a documented to-do list. We can hand it back to your internal team or execute it under the delivery arm.
Two-week engagement. Eight-category audit, ranked findings, documented remediation steps. Your team or your existing web developer can execute the fixes. Flat fee, fixed timeline.
Best for in-house technical capacity →Audit followed by execution. Remediation delivered by BridgePoint Growth as our infrastructure delivery partner — under a clean carveout codified in the operating agreement. Fixed scope per finding, no time-and-materials surprises.
Best for teams without a deployment workflow →30-minute discovery call. We scope the audit against the size of your digital footprint and confirm whether remediation is in or out of scope.